2010-11 Mavericks Media Guide Available Now

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FOR IMMEDIATE RELEASE / OCTOBER 6, 2010

DALLAS -- The Dallas Mavericks announced today that their 2010-11 media guide is now available for download on mavs.com.

For the second time in franchise history, the Mavericks did not print their guide in an effort to conserve resources.

By going digital on the media guide, the team has the flexibility to incorporate and update information throughout the 2010-11 campaign. The guide includes in-depth player bios, regular season and playoff statistics, season-by-season team history, information on community initiatives and capsules on each of the 29 other NBA teams. From the table of contents and section dividers, users can easily navigate the document by clicking the links. All text links found throughout the document are live. The entire publication is available to the team's wide fan base.

The Mavericks Basketball Communications department was responsible for the guide's editorial content. For the ninth consecutive season, Dallas-based graphic design firm Propel Group carried out the concept and design of the book.

The guide is available at the following link: http://www.nba.com/mavericks/201011_mavs_media_guide.html