2011-12 Mavericks Media Guide Now Available
- For Immediate Release
- December 23, 2011
DALLAS -- The Dallas Mavericks announced today that their 2011-2012 media guide is now available for download on mavs.com.
For the third consecutive year, the Mavericks did not print their guide in an effort to conserve resources.
By going digital on the media guide, the team has the flexibility to incorporate and update information throughout the 2011-2012 campaign. The guide includes in-depth player bios, regular season and playoff statistics, season-by-season team history, information on community initiatives and capsules on each of the 29 other NBA teams. From the table of contents and section dividers, users can easily navigate the document by clicking the links. All text links found throughout the document are live. The entire publication is available to the team's wide fan base.
The Mavericks Basketball Communications department was responsible for the guide's editorial content. For the 10th consecutive season, Dallas-based graphic design firm Propel Group carried out the concept and design of the book.
The guide is available at the following link: http://www.nba.com/mavericks/2011-12_mavs_media_guide.html.