Dallas selected as site of 2010 All Star Game

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DALLAS -- Dallas has been selected as the site of NBA All-Star 2010, Commissioner David Stern, Dallas Mavericks owner Mark Cuban and Dallas Cowboys owner Jerry Jones jointly announced today during a press conference outside the American Airlines Center.

Following the mantra that "everything is bigger in Texas," the 59th NBA All-Star Game will be played on Sunday, Feb. 14, 2010, at the new Dallas Cowboys Stadium in Arlington, which will have a seating capacity in excess of 80,000. This collaboration between the NBA, and the ownership groups of the Mavericks and Cowboys, will afford all Mavericks season ticket holders a chance to partake in the pageantry of the NBA All-Star Game. The T-Mobile Rookie Challenge and NBA All-Star Saturday Night festivities will take place at American Airlines Center, home of the Mavericks. 2010 will mark the first time the All-Star competitions are split between two venues since Houston in 1989 when The Summit hosted All-Star Saturday Night and the Astrodome hosted Sunday's All-Star Game.

"Dallas is a vibrant city with a passionate sports fan base that will embrace the NBA All-Star experience," said Stern. "We appreciate the collaborative efforts of Mark Cuban and Jerry Jones on what will surely be one of the most memorable basketball events of all time."

This will be the 25th year that Turner Sports features NBA All-Star coverage, and the eighth consecutive year the All-Star Game is televised in prime time. The All-Star Game will be seen by a worldwide television audience in more than 200 countries and will be broadcast in more than 40 languages.

"This is an exciting announcement for the Dallas Mavericks, the cities of Dallas and Fort Worth and most importantly Mavs fans," said Cuban. "The partnership of the Mavs, NBA and the Dallas Cowboys will create an amazing weekend of fun and excitement with the pinnacle being the NBA All-Star Game in front of the largest crowd to ever see a basketball game."

"The NBA All-Star Game coming to the Cowboys new stadium is a testament to the vision and passion that Mark Cuban brings to sports,' said Jones. "We're proud to be partners with Mark, the Mavericks and the NBA, and we know that North Texas will be a first class host for this world class event."

Dallas is no stranger to NBA All-Star, as Reunion Arena played host to the event in 1986, when Eastern Conference Coach K. C. Jones guided his squad to a 139-132 victory.

NBA All-Star competitions get underway on Friday, Feb. 12, as the league’s top rookies and second-year players square off in the T-Mobile Rookie Challenge. The following day’s festivities feature an all-inclusive skills showcase known as NBA All-Star Saturday Night, which is comprised of Haier Shooting Stars, a competition featuring NBA and WNBA players and NBA legends, PlayStation® Skills Challenge, a contest of top guards working against the clock to complete a series of passes, free throws, lay-ups and agility drills, and the ever-entertaining Sprite Slam Dunk Contest. Perhaps the most exciting event of NBA All-Star Saturday Night is the Foot Locker Three-Point Shootout, which debuted during the 1986 Dallas NBA All-Star festivities and was won by Larry Bird. The 2010 event will showcase six of the game’s elite marksman vying for the coveted title.

During NBA All-Star 2010, the NBA will continue to celebrate its tradition and commitment to social responsibility with a schedule of NBA Cares events taking place throughout All-Star. NBA Cares will partner with schools, government and local non-profit organizations in Dallas and surrounding areas to highlight the league’s grassroots and community initiatives that reach millions of young people and their parents while providing critical resources to community-based programs.

One of All-Star’s most popular attractions is NBA All-Star Jam Session presented by adidas, the world's largest interactive basketball theme park, which will be held at the Dallas Convention Center. In its 17th season, Jam Session will feature over 450,000 square-feet of basketball entertainment for fans of all ages. At Jam Session, fans can test their skills on over 30 unique attractions, compare their hand and shoe sizes with those of their favorite NBA players, compete against friends at on-court skills challenges, watch youngsters slam dunk and hit three-pointers at the Kids Zone, and meet some of their favorite players and legends, celebrities and musical performers. Jam Session also offers an extensive trading card and collectibles area, the NBA Store, where fans can purchase exclusive merchandise, and Center Court, the home for All-Star entertainment, where fans can watch practices, dance teams and mascots, and celebrities, NBA, WNBA players in a variety of shooting contests.

The last football stadium to host the NBA All-Star Game was the Alamodome in San Antonio, where the Michael Jordan-led Eastern squad notched a 129-118 victory in front of 36,037 fans in 1996.

The largest crowd ever to watch an NBA All-Star Game was in 1989 when the Western Conference posted a 143-134 victory at the Astrodome in Houston in front of 44,735 fans. Behind 28 points and nine rebounds from Game MVP Karl Malone, the West scored a record 87 first half points. John Stockton, taking over as the West's floor leader for the injured Magic Johnson, finished with 11 points, five steals, and 17 assists. Kareem Abdul-Jabbar, Johnson's replacement on the West roster, played in a record 18th and final All-Star Game.