Mavericks Ink HDNET as Sponsor on Team Practice Jerseys

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For Immediate Release - September 14, 2009

MAVERICKS INK HDNET AS SPONSOR ON TEAM PRACTICE JERSEYS

The Dallas Mavericks announced today they have signed HDNet as a sponsor for the team's practice jerseys. HDNet logo placement will also be on Mavericks coaching staff apparel worn at team practices.

HDNet is the ground-breaking independent network with unique and provocative content that appeals to men of all ages. HDNet delivers more hours per week of award-winning, original, true high definition programming than any other television network.

"The Mavs and HDNet have been long time partners and we are excited to expand the relationship," said Mavericks Owner Mark Cuban.

As part of the agreement, the HDNet logo will be featured throughout the Mavericks practice court.

Co-founded by Mark Cuban and Phillip Garvin, HDNet operates two 24/7 all high-definition channels (HDNet and HDNet Movies). HDNet was launched on September 6, 2001 and is now headquartered in Dallas and Denver. The networks are available in the U.S. and Canada via 12 different cable and satellite providers. HDNet, the reason HDTV was created.

ABOUT HDNET HDNet is your exclusive, high definition home for popular, critically acclaimed original programming, including television's only HD news feature programs HDNet World Report, the Emmy Award winning Dan Rather Reports, and NASA On HDNet (presenting live shuttle launches through 2010. HDNet presents championship sports coverage featuring the National Hockey League, Major League Soccer, the NASCAR Camping World Series NASCAR Sprint Cup re-broadcasts, boxing and premiere Mixed Martial Arts from HDNet Fights; behind-the-scenes sports news with Inside MMA, groundbreaking music programming with the HDNet Concert Series featuring leading artists and bands including Coldplay, Gwen Stefani, John Mayer and more; entertaining and irreverent lifestyle programming including Deadline!, Art Mann Presents and Get Out!.